SCOM 361. Public Relations Techniques II: Visual

Credits 3.00 PeopleSoft Course ID 007957 Grading Basis GRD

Study of visual communication techniques for public relations. Survey of design principles and elements used for developing visually effective messages with an emphasis on publication design and production, photography, and computer-mediated presentations. Students should provide a camera and be familiar with desktop publishing and presentational software. Prerequisite(s): SCOM 261 ; open to SCOM public relations concentration students only.