May 25, 2026  
2025-2026 Undergraduate Catalog 
    
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2025-2026 Undergraduate Catalog

SCOM 261. Public Relations Techniques I: Written


Credits 3.00 PeopleSoft Course ID 006975 Grading Basis GRD

This course offers a study of writing fundamentals for public relations. Emphasis is placed on practice of effective writing for a variety of media (press releases, public service announcements, brochures, newsletters). Students must be able to use word processing software. Prerequisite(s): SCOM 260  and fully-admitted SCOM major or Sport Communication minor .