WRTC 412. Content Strategy

Credits 3.00 PeopleSoft Course ID 006977 Grading Basis GRD

Focused study of the theory and practice of building a content strategy applicable for a variety of organizations (business, nonprofit, government). Students will learn content strategy theories, perform case study analyses and apply their findings to the design of content strategies with specific organizations in mind. Prerequisite(s): WRTC 200 and WRTC 201 , or permission of instructor.