Apr 16, 2024  
2022-2023 Undergraduate Catalog 
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 410. Social Media Marketing

Credits 3.00 PeopleSoft Course ID 014043

The class covers the foundations of social media including the predominantly used social media platforms, when and how to use each effectively, and a glimpse into the social psychology behind interactions within and across social media platforms.  Prerequisite(s): MKTG 384 .