Sep 25, 2024  
2022-2023 Undergraduate Catalog 
    
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

SRM 435. Sport Marketing and Sales


Credits 3.00 PeopleSoft Course ID 013198

This course will examine how promotional activities and sales efforts are closely intertwined and impact the success or failure of the sport and leisure industry. Particular emphasis will be placed on ticket sales and sport sponsorship. Prerequisite(s): SRM 333 .