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Dec 27, 2024
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]
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SMAD 357. Youth, Communication and Culture Cross listed with: SCOM 357 Credits 3.00 PeopleSoft Course ID 013051
Grounded in the cultural communication perspective, the course examines the relationship among communication, youth and popular culture. Defining youth as children, tweens, teens and college-aged young people, this course focuses on communication issues such as how youth are represented in various forms of popular culture; how they are defined by corporate discourse; how young people make sense of popular culture artifacts; and how they become cultural communicators as well as consumers. Prerequisite(s): Admission to the SMAD major.
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