Hospitality Management (HM)

HM 100  First-Year Seminar  
Credits 1   Grading Basis Graded  
This course is designed to assist first year hospitality majors with the transition into an industry-specific college classroom by developing a better understanding of the learning process while acquiring essential skills. Conducted in a seminar setting, this course provides a support group by discussing concerns confronting students new to this major. Throughout the semester students will engage with various guest speakers to learn about available resources and explore hospitality career paths.
Prerequisites: Hospitality Management major or permission of the program director.
HM 101  Lecture Series in Hospitality Leadership and Innovation  
Credits 1   Grading Basis Credit / No Credit  
This lecture series class is geared toward an open forum for students to interact and discuss issues related to hospitality leadership and innovation. The course consists of one hour of lecture or discussion per week, with opportunities to interact with professionals outside of class.
HM 111  Overview of Hospitality and Tourism Management  
Credits 3   Grading Basis Graded  
This course exposes students to the areas of lodging, food and beverage, tourism and entertainment management, special events and meeting planning, and club and resort management. Emphasis is on hospitality industry scope, organization and economic impact; includes familiarization with industry terminology and individual and business contributors to the field of hospitality and tourism management.
Prerequisites: Hospitality Management major or permission of the program director.
HM 112  Foundations of Leadership of Hospitality Management  
Credits 3   Grading Basis Graded  
This course provides an introduction to leadership in Hospitality Management and the Mega Industry. The primary focus will be leadership theory and skill application with a focus on personal awareness.
Prerequisites: Hospitality Management major or permission of the program director.
HM 201  Foundations of Hospitality, Sport and Recreation Management  
Credits 3   Grading Basis Graded  
An introduction to the basis for the professions that make up the School of Hospitality, Sport and Recreation Management. A focus on these professions in governmental, voluntary, private and commercial settings is incorporated. Both the economical significance and the professional preparation for success in the industry is both introduced and practiced.
HM 203  Foundations of Ethics and Law in Hospitality, Sport and Recreation Management  
Credits 3   Grading Basis Graded  
An introduction to ethics and law within the sport, hospitality and recreation industry. The ethical portion introduces students to select theories of ethics, ethical issues and an ethical decision-making model. The legal portion introduces students to basic legal terminology and concepts while concentrating on negligence and employment issues.
HM 210  Tourism in a Global Context  
Credits 3   Grading Basis Graded  
This course examines tourism as a global industry and human activity that promotes and facilitates understanding of historical and cultural values, and of international institutions that characterize the broader global system.
HM 221  Special Event Management: Le Gourmet  
Cross-listed with: SRM 221  
Credits 3   Grading Basis Graded  
This course is designed to provide students with a practical hands-on application of event planning for non-profit fundraising. In this course students will actively plan and execute the Hart School's major annual fundraising event, Le Gourmet.
HM 222  Hospitality Professional Work Experience  
Credits 3   Grading Basis Graded  
This applied hospitality course consists of experiential exercises followed by class discussion and actual work experience as an employee within the hospitality field. Role-playing and cases are used as learning activities where the instructor acts as a facilitator to learning. Debriefing is used extensively as a way of creating essential theory. Students must successfully complete ServSafe Food Protection Manager Certification and Training for Intervention Procedures (TIPS). Students complete approximately 100 hours of hospitality-related practical experience.
Prerequisites: Hospitality Management major or permission of the program director.
HM 244  Disney Internship  
Credits 3-6   Grading Basis Credit / No Credit  
The paid, semester-long internship program allows students to live just outside Walt Disney World Resort in Florida or the Disneyland Resort in California while earning college credit at Disney parks and resorts through a combination of on-the-job experience, shadowing and seminars.
Prerequisites: Permission of the hospitality management program director.
HM 251  Cost Control and Budgeting  
Credits 3   Grading Basis Graded  
Introduction to cost control, budgeting and financial analysis as it relates to the hospitality industry. Students work as a team to create a detailed business plan using MS Excel.
Prerequisites: Hospitality Management major or permission of the program director.
HM 252  Culinary Arts and Menu Management  
Credits 3   Grading Basis Graded  
This course covers application of basic food preparation and menu development. The focus is on preparing students to understand gastronomy and communicate with culinary professionals. This course includes the development of effective menus, plate presentation, preparation methods, flavor development and food service trends. Lab fee applies. Uniform required.
Prerequisites: HM 222 or permission of program director.
HM 261  Hospitality Data Analytics  
Credits 3   Grading Basis Graded  
This course introduces students to the fundamental concepts and practical applications of data in the hospitality industry. Students will explore how data is generated, structured and interpreted, with a focus on deriving meaningful insights for decision-making in hospitality management. Core topics include data literacy, essential analytical techniques and an introduction to artificial intelligence fundamentals. By the end of the course, students will gain the knowledge and skills needed to confidently apply data-driven approaches across other hospitality management courses and professional settings.
HM 298  Special Studies in Hospitality Management  
Credits 3   Grading Basis Graded  
A special studies course designed to explore areas of current topical concern in the lodging, food and beverage, travel and tourism, and entertainment industries. May be used for general education credit. Course content will vary.
Prerequisites: Hospitality Management major or permission of the program director.
HM 310  Practical Work Experience  
Credits 0   Grading Basis Credit / No Credit  
Required 600 hours of approved hospitality and tourism work experience. Credit/no credit only. All work sites must be approved.
Prerequisites: Minimum of 45 credit hours complete, HM 201, HM 203, HM 111 and HM 222. Corequisites: HM 252.
HM 316  Country Club Management  
Credits 3   Grading Basis Graded  
This course is an application of business concepts to the private equity club and full-service resort industry. Industry cases are used to facilitate discussion of similarities and differences among private equity clubs, full service resorts and other hospitality business in the areas of culture, asset management and operations.
Prerequisites: Junior standing
HM 321  Introduction to Event Management  
Credits 3   Grading Basis Graded  
This course is designed to explore conferences, conventions, expositions, meetings and special events as they relate to the responsibilities of a planner, selection criteria for host venues, legal and ethical issues, negotiating process, program design, budgeting, contracts, marketing, logistics and evaluation. Practical hands-on experience through projects may occur.
Prerequisites: HM 251.
HM 322  Lodging, Clubs and Resort Operations and Technology  
Credits 3   Grading Basis Graded  
This course offers an in-depth look at full-service hotels, clubs and resorts through the eyes of a general manager. The course will focus on operations, engineering, housekeeping, uniformed services, front office, reservations and revenue management. Different hospitality technology platforms and software programs will be used to expose students to hospitality technology.
Prerequisites: HM 251.
HM 333  Internship in Hospitality Management  
Credits 3   Grading Basis Credit / No Credit  
Students will complete 200 hours of approved hospitality work experience. CR/NC only. All worksites must be pre-approved. In addition, students must validate 600 hours of professional work experience in the services industry as a prerequisite to this course.
Prerequisites: HM 222 and HM 251 and permission of the instructor.
HM 361  Italian Culture and Wine  
Credits 3   Grading Basis Graded  
An introduction to the fundamentals of wine making, wine tasting and glossary of terms provide a framework for visual, olfactory and gustative analysis. The historical value of wine, together with its cultural, economic and social meaning in Italy, are explored. Course taught in Florence, Italy. Lab fee applies. Student must be enrolled in JMU in Florence Program.
HM 362  Italian Gastronomy  
Credits 3   Grading Basis Graded  
This course is designed to teach students the applied approach to match wine and food from different parts of the world using flavors, textures and components present in food and wine in complementing strategies. Emphasis will be placed on menu planning, cooking methods and tasting wines with food in a formal dining room. Course offered in Florence, Italy. Lab fee applies. Student must be enrolled in JMU in Florence Program.
HM 371  Profit Optimization and Revenue Management  
Credits 3   Grading Basis Graded  
In this course, students will apply and analyze data to effectively manage rates and capacity applied in many service industries, including hospitality. The focus of this course is to help students learn how to apply revenue management principles to maximize profitability in lodging, clubs, and the food and beverage sectors.
Prerequisites: HM 321 and HM 322.
HM 411  Hospitality Law  
Credits 3   Grading Basis Graded  
The course focuses on the application of the law to the hospitality industry including rights and obligations of guests and lodging, food service, club, event management and association operators. The identification of potential legal problems and formulation of preventive measures to limit/prevent liability are emphasized.
Prerequisites: HM 111 and junior standing.
HM 414  Beverage Management and Marketing  
Credits 3   Grading Basis Graded  
The course is designed to enhance knowledge in the identification and evaluation of beverages typically served in hospitality establishments. Special attention is given to alcoholic and non-alcoholic beverages with regard to price/quality relationships; channels of distribution and marketing; trends and current issues faced by the industry; and service ethics.
Prerequisites: Must be 21 years of age or older and declared HM major, HM 444 or permission of director.
HM 417  Advanced Event Management  
Credits 3   Grading Basis Graded  
This course examines event planning and management within a project management framework. The course is designed to provide hands-on experience in event planning. Students will work to plan and execute an event from start to finish with instructor oversight. Students will demonstrate, by executing an event, the core competencies required of a successful event manager.
Prerequisites: HM 321, HM 322, HM 371 and permission of the instructor or director.
HM 419  Napa and Sonoma Wine and Culture  
Credits 3   Grading Basis Graded  
Napa and Sonoma are the premier wine growing regions in the United States. The wines influence wines across the US and around the world. The ability to impressively learn about the wine, food, and culture that influence the region can only be fully accomplished by visiting. Students are able to visit wineries and speak with owners, visit growers and speak with the farmers, visit nurseries and discuss varietals.
Prerequisites: HM Major, 21 years old the first day of class and permission of the director.
HM 421  Hospitality Ethics  
Credits 3   Grading Basis Graded  
Ethical issues and actions that have occurred, or are currently occurring, in the hospitality industry are examined from multiple perspectives. Examining recent scandals, real-world scenarios, news stories and common ethical dilemmas will enable a student to recognize an ethical dilemma, understand the components of the dilemma and make an ethical decision.
Prerequisites: HM 111 and junior standing.
HM 422  Hospitality Human Resources Management  
Credits 3   Grading Basis Graded  
This course examines the identification and exploration of the information needs of the hospitality manager in making policy and personnel decisions. Different philosophies and processes for locating, attracting, hiring and training a qualified staff are examined. Emphasis is placed on the work environment within the service industry. Employment law will be emphasized as a part of the course.
Prerequisites: HM 321, HM 322 and HM 333; or permission of the director.
HM 442  Hospitality Seminar  
Credits 3   Grading Basis Graded  
This senior capstone course is designed to assist in transitioning from being a university student to holding a leadership role within the hospitality industry. The interactive course draws upon the umbrella curricular goals of the hospitality management program in communication, ethics, finance and leadership. Senior assessment may also occur.
Prerequisites: HM 333.
HM 444  Supervisory Hospitality Internship  
Credits 3   Grading Basis Credit / No Credit  
Students will complete 200 hours of approved hospitality supervisory experience. All work sites must be pre-approved.
Prerequisites: Senior standing and HM 333.
HM 490  Special Studies in Hospitality and Tourism Management  
Credits 1-3   Grading Basis Graded  
Designed to give capable students in hospitality and tourism management an opportunity to complete independent study under faculty supervision.
HM 498  Special Topics in Hospitality and Tourism Management  
Credits 3   Grading Basis Graded  
This course is designed to allow explorations of areas of current topical concern, or to exploit special situations. Course content will vary. For current course content, consult the advisor.
HM 499  Honors  
Credits 1-6   Grading Basis Graded  
Year course. See catalog section "Graduation with Honors."