Oct 23, 2018  
2018-19 Undergraduate Catalog 
    
2018-19 Undergraduate Catalog

Hospitality Management, B.S.


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Mr. Neil Marrin, Interim Director
Phone: (540) 568-7410
Email: marrinnd@jmu.edu
Location: Godwin Hall, Room 355
Website: http://www.jmu.edu/hartschool

Professor
R. Foucar-Szocki

Assistant Professors
G. Hornsby, G. Juhan, J. Kim

Lecturers
M. Baltazar, T. Lind, T. Pippert, J. Storey

Mission

The mission of the Hospitality Management Program is to develop a community of learners through quality education that integrates theory, practice and personal growth in the hospitality, sport and recreation industries.

The hospitality leaders of tomorrow must be educated and enlightened citizens who will lead productive and meaningful lives. The James Madison University Hospitality Management Program prides itself in developing creative hospitality leaders who make a difference.

The program mission is to develop hospitality leaders through sound theoretical course work, innovative learning activities, mentoring opportunities, exposure to premier hospitality organizations and interaction with dynamic industry professionals. Together with alumni, students, parents and friends of the program, JMU-HM will be recognized as the preferred provider for hospitality graduates.

Goals

  • To expose students to a rigorous academic and experiential learning program, including a 400-hour internship prior to graduation.
  • To provide an intimate educational setting of small classes, team learning experiences and meaningful personal contacts with faculty and industry professionals.
  • To promote the use and development of technology, critical thinking and communication skills in hospitality leadership.
  • To ensure that all HM students have a meaningful choice of job opportunities upon graduation.
  • To build a set of leadership skills while providing students exceptional financial acumen.
  • To maintain a faculty of knowledgeable and respected industry professionals, dedicated to continuous improvement via internships, authorship, industry contacts and participation at national and international industry conferences.

Career Opportunities

The hospitality field, also known as the mega-industry, includes many career opportunities. Recent statistics include:

  • Hospitality management provides $98.3 billion in tax revenues or federal, state and local governments.
  • Total hospitality employment in the U.S. includes 15.4 million jobs.
  • Pleasure travel volume was 950.4 million; personal trips with business travel accounted for over 251 million trips in the United States alone.
  • The World Tourism Organization forecasts a growth in international tourist arrivals of between 3% and 4% in the next year. International visitors spend $79.4 billion a year.
  • The travel field is America's largest services exporter, with international travelers spending over $110 billion in the United States.
  • The US hotel and motel industry consists of about 40,000 companies that operate 48,000 properties, with combined annual revenue over $120 billion.
  • The restaurant industry's total economic effect is $1.5 trillion.
  • The restaurant industry remains one of the nation's largest private-sector employers with its 12.7 million employees, comprising 9% of the U.S. workforce.
  • The restaurant industry is projected to add 1.3 million career and employment opportunities by 2020.
  • Dining is the most popular domestic trip activity and is included in 31% of all domestic trips. On a typical day, 130 million Americans will visit a restaurant.
  • The private club industry represented by The Club Managers Association of America had $13 billion in revenue in 2008 employing 290,749 associates.

Co-curricular Activities and Organizations

  • Professional Convention Management Association (PCMA) is a student organization that provides both educational and social programs to the hospitality management major. This group plans and coordinates an annual trip to the PCMA Annual Convention.
  • The National Society of Minorities in Hospitality (NSMH) is a student organization that explores the issues, challenges and opportunities for minorities in mega-industry. It participates in both regional and national conventions in association with industry leaders.
  • The James Madison University Student Chapter of Club Managers Association of America (JMU CMAA) is instrumental in exposing students to the profession of club management and its many career opportunities.
  • Eta Sigma Delta (ESD) is an honor society recognizing hospitality and tourism students for outstanding academic achievement, meritorious service and demonstrated professionalism.
  • Hospitality Sales & Marketing Association International (HSMAI) is a global organization of sales, marketing, and revenue management professionals representing all segments of the hospitality industry.

Degree and Major Requirements


The B.S. degree in Hospitality Management (HM) requires a minimum of 120 credit hours of undergraduate course work. All HM majors must complete the general business minor for hospitality management, HM core and HM required courses.

Required Courses


  • General Education  41-44 Credit Hours 1
  • Quantitative Requirement (in addition to General Education ) 3 Credit Hours
  • Scientific Literacy requirement (in addition to General Education ) 3-4 Credit Hours
  • Hospitality Management Core Courses 9 Credit Hours
  • Major Requirements 36 Credit Hours
  • General Business Minor for Hospitality Management 18 Credit Hours 2
  • University Electives 6-10 Credit Hours

Total: 120 Credit Hours


Footnotes


1 The General Education  program contains a set of requirements each student must fulfill. The number of credit hours necessary to fulfill these requirements may vary.
2 Successful completion of these courses with a 2.0 GPA will qualify the student for a general business minor; however, it is the responsibility of the student to complete the necessary paperwork in the College of Business  to apply for the minor.

Major Requirements


General Business Minor


Students in hospitality management must declare the business minor for hospitality management through the College of Business .

Recommended Schedule


Total: 30 Credit Hours


Total: 30 Credit Hours


Total: 30 Credit Hours


Total: 3 Credit Hours


Total: 27 Credit Hours


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