May 31, 2024  
2023-2024 Undergraduate Catalog 
    
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2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

SCOM 470. Health Communication Campaigns


Credits 3.00 PeopleSoft Course ID 006566 Grading Basis GRD

Focuses on the theoretical principles and practical considerations relevant to designing, implementing and evaluating health communication campaigns. Emphasis on the collection and analysis of formative research. The final project for the course involves designing a health campaign targeting a specific audience. Prerequisite(s): SCOM 370  or permission of the Instructor.