Mar 28, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

SCOM 361. Public Relations Techniques II: Visual


3.00
SCOM 361. Public Relations Techniques II: Visual. 3 credits. Study of visual communication techniques for public relations. Survey of design principles and elements used for developing visually effective messages with an emphasis on publication design and production, photography, and computermediated presentations. Students should provide a camera and be familiar with desktop publishing and presentational software. Prerequisite: SCOM 261; open to SCOM public relations concentration students only.